The Memory Stick Single

http://arts.guardian.co.uk/netmusic/story/0,,1926038,00.html#article_continue

Keane's new single, Nothing In My Way is being released on a memory stick no bigger than a cigarette lighter.
It is being released on October 30th and will cost £3.99.
Along with the single, the memory stick will also contain other tracks, videos and screensavers.
The long-term gamble is to revive the singles market, which has suffered from over-commercialisation and an unhealthy obsession with teenage pop fans, who are deserting physical sales in droves. Digital downloads now account for around half of all top 40 sales.